GROW Nebraska Women’s Business Center helps bring digital transformation to diverse small businesses in Nebraska with Verizon Small Business Digital Ready

In partnership with Next Street and Local Initiatives Support Corporation (LISC), Verizon Small Business Digital Ready aims to focus on women- and minority-owned businesses in under-resourced communities

The online curriculum will provide resources and in-depth support – including coaching, networking and incentives

Omaha, Nebraska —7/14/2022—Today, Grow Nebraska Women’s Business Center announced its plan to help bring a new online curriculum to small businesses across Nebraska: Verizon Small Business Digital Ready. In partnership with Next Street and LISC, the Verizon Small Business Digital Ready online curriculum is designed to give small businesses the tools they need to thrive in today’s digital economy, including access to personalized learning plans, coaching from experts and networking opportunities with diverse, industry-specific businesses.

More than 100,000 small businesses closed due to the pandemic, with a disproportionate impact on Black and Latinx-owned small businesses. Verizon Small Business Digital Ready offers businesses support, aiming to enable digital readiness and drive digital transformation through a customized curriculum that accounts for industry, size and interests. GROW Nebraska Women’s Business Center is proud to be working with Verizon to reach those businesses most in need of support within Nebraska.

GROW Nebraska Women’s Business Center Director Eden Butler states, “The GNWBC is honored to have been chosen as a catalyst for the advancement of this amazing opportunity. The initiative of this program coincides with our already existing mission – to serve our community by providing access to quality training to help obtain successful business ownership. Thanks to Verizon Small Business Digital Ready were able to propel that mission forward.”

Developed by small businesses, Verizon Small Business Digital Ready provides a personalized experience – providing resources, networking and coaching tailored to a small business’s specific needs. The program can help small businesses move forward in four ways:

Personalized Learning

Content presented by small businesses through brief, information-packed lessons small businesses can use right away.

Expert coaching

Guidance from business experts across marketing, business planning, legal, and more.

Peer Networking

Connections to other small businesses to build their networks.

Incentives

A marketplace of tools, solutions, products and services that can help small businesses. Participants will also be eligible to apply for grant funding exclusive to users of Verizon Small Business Digital Ready.^[1]

To register and access, visit verizon.com/smallbusinessdigitalready.

This initiative is one part of Verizon’s commitment to providing one million small businesses with digital tools and resources by 2030 and is central to Verizon’s responsible business plan, Citizen Verizon, for economic, environmental and social advancement. Launched in 2020 to move the world forward for all, Citizen Verizon leverages technology, innovation and resources to address the world’s most pressing issues across digital inclusion, climate protection and human prosperity. As part of Citizen Verizon, Verizon plans to exceed $3 billion in its responsible business investment from 2020-2025 to continue helping vulnerable communities bridge the digital divide and prepare for the digital economy of the future.

ABOUT VERIZON

Verizon Communications Inc. (NYSE, Nasdaq: VZ) was formed on June 30, 2000 and is one of the world’s leading providers of technology, communications, information and entertainment products and services. Headquartered in New York City and with a presence around the world, Verizon generated revenues of $128.3 billion in 2020. The company offers data, video and voice services and solutions on its award-winning networks and platforms, delivering on customers’ demand for mobility, reliable network connectivity, security and control.

^[1] Participants who register for Verizon Small Business Digital Ready and complete two courses or mentoring events will be eligible to apply for a $10,000 grant.

About the GROW Nebraska® Foundation

The GROW Nebraska® Foundation helps entrepreneurs get the resources they need to live in Anywhere, NE and make a sustainable living. Since the inception of GROW Nebraska® in 1998 our vision and mission has never wavered: to create viable economic development through business training, technical assistance, promotion, and access to markets. We create impactful opportunities for small business owners and entrepreneurs to live in “Anywhere”, Nebraska and make a sustainable living.

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PRIME Grant to Assist Low-Income Entrepreneurs

In the prior PRIME grant, GROW Nebraska® purchased technology equipment for 50 low-income participants and began an intensive training program to teach them to use the technology effectively. The current grant extends that training and allows those who came in at the end of that project to receive additional training as well as bringing in new low- and very-low-income entrepreneurs and small business owners for exceptional training and market access services.

Access to Micro Loans

GROW Nebraska partners with organizations like Nebraska Enterprise Fund, Center For Rural Affairs, and Small Business Association (SBA) to help connect members with micro loans.

Google AdWords *

Through a Google AdWord Grant, GROW Nebraska® offers the opportunity for members to explore this feature at no cost, which can be a great addition to your marketing plan. Google AdWords is an online advertising program used to create ads to reach people that use the Google search tool, who are looking for specific products–like yours. All ads run through the GROW Nebraska Foundation's Website.

MarkeTech Conference

MarkeTech is more than a conference. It’s cutting edge training, valuable networking, and a technology showcase. Be inspired, be engaged, and work hands on with today’s most innovative tools.

MarkeTech provides organizations with tools and ideas advancing their businesses through collaboration between marketing and technology. As a member, save $100 on registration, learn more at www.marketechconference.org.

Free Monthly Training Webinars

Twice a month, on the third and fourth Thursdays, GROW Nebraska hosts free, open-to-the-public trainings. Participants can tune in from any location where they have phone or internet service. Each month GROW Nebraska® features different presenters and topics related to marketing or small business.

GROW Nebraska® also offers free Grow With Google Trainings the first Wednesday of every month. Our Google Trainings are offered in English and Spanish.

GROW Nebraska® Members are encouraged to tune into our "Tuesday Member Talks" which are for GROW Nebraska® Members only. Within these you can chat with staff and experts.

Visit our training page for information on future training dates and topics.

Upcoming Trainings

Social Media Training

Need help getting on Facebook, Instagram, Pinterest, Twitter, LinkedIn or Google Places? We offer free individual assistance to get you started in the social media world. This can be a valuable addition to your marketing plan. We will also post or repost information about your business on our social media platforms to make our followers turn into your followers, too, and you can feature videos about your business on our YouTube Channel.

Statewide Workshops

GROW Nebraska® offers a series of workshops focusing on technology and marketing for entrepreneurs. In today’s chaotic world, it is easy to get distracted by advertising proposals that derail our marketing budgets. Attending these workshops gives you a firsthand look at marketing and technology methods to increase the success of your next trip. Business owners, community leaders and marketing staff can accelerate their skills with a small investment of time and money.

Find out more about our upcoming workshops

One-on-One Consulting

We pride ourselves in communicating with our members about what they need and want. This service includes an initial consultation and as many follow-up conferences as each member desires.

"GROW Nebraska has provided marketing leads and encouragement to expand my markets." -Sharon Walde, Heirloom Treasures

"GROW Nebraska helped me find my niche in the market. I've been really happy with the services and opportunities that GROW has provided for me." -Ima Gene Mason, Im's Countryside Painting

eCommerce *

With the help of our ecommerce sites, our GROW Nebraska® members benefit from a strong web presence. Sell your products through our online platforms including BuyNebraska.com, Amazon and Ebay.

Shop Local

Selling and Wholesale

Members are able to join our Mark It to Market UPC program. ($25/code with $5 annual renewal fee). GROW Nebraksa has a UPC Program to help GROW Members get on Amazon and work with large businesses. GROW Nebraska works with number of partners for wholesale opportunities.

Exporting

GROW Nebraska® works hard to help Nebraska businesses reach markets far beyond Nebraska’s and our nation’s borders.

Retail*

GROW Nebraska members have opportunities to sell their products at our Kearney retail location on the Younes Campus, in pop-up stores and at the Nebraska State Fair.

Social Media

GROW Nebraska® is very active on social media, and we use these platforms to reach thousands of fans and followers with information about our members. Read our blog and connect with us on Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, and Tiktok.

Market Testing*

Through our market testing program, you can take advantage of mall and airport traffic that you otherwise would not have access to. You can set up a table any day of the week at our Kearney retail store. You can offer samples or just talk about your product to potential customers. Customers want experiential shopping; they want to meet the artist, author, designer or manufacturer. Think about it like a farmer's market or craft show but without the booth fee! It is a great opportunity to launch a new product, get feedback on a current product, and build your brand.

Proud Member Sign

Every GROW Nebraska® member will receive a "Proud Member of GROW Nebraska®" sign to post in their retail location, office, home or booth.

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TV Opportunities

GROW Nebraska's connections offer members the opportunity to take part in valuable promotional spots on television that have a statewide audience. The cost of these spots would be prohibitive for small businesses, but GROW members can be featured on the NTV Good Morning Nebraska television show through the GROW Nebraska® spot at no cost. Being featured on these shows gives GROW Nebraska’s clients state-wide exposure and helps them brand their name and product. Thousands of potential customers listen to these shows. This is a media that is effective, and thanks to GROW’s efforts, members can access this remarkable marketing asset at no cost.

Member Webpage

We provide all of our members with a webpage within our website. It's easy for members to update with the latest information, videos, photos, events, and job openings. This platform for the webpage is a powerful successful tool for search engine optimization (SEO) and is key for small businesses looking for exposure in today's marketplace.

Product Photography*

In the age of online shopping, stunning product photos are more important than ever. GROW Nebraska can help you make your products shine with professional photography.