June 25th | How to Optimize Your Website for AI Search
Search is evolving fast and AI is changing the rules. By 2026, over half of all searches are expected to be answered directly by AI, not traditional links, and websites using structured data are twice as likely to appear in those results. With tools like Google’s AI Overviews and ChatGPT-style search delivering instant answers, businesses must shift from keyword-heavy content to clear, credible, and well-structured information.
In this fast-paced, practical webinar, you’ll learn how to adapt your website for AI-driven results and watch a live website audit to see exactly what works (and what doesn’t).
What You’ll Learn & Do:
- Understand how AI search differs from traditional SEO
- Create content AI chooses to surface using clear, question-driven structure
- Improve visibility with better formatting, readability, and snippets
- Identify quick wins for site speed, mobile performance, and schema
- Apply real fixes from a live website audit to your own site
Meet the Presenter | Renee Sobotka
Renee Sobotka is the Founder & CEO of True North Technologies, an innovative, Lincoln-based digital marketing firm, True North Technologies. They offer website, app, and software development, search engine optimization (SEO), social media management, digital advertising, and branding services. Renee is originally from West Point, Nebraska, and earned a finance degree from the University of Nebraska - Lincoln. She went on to become a Supervisor of Internal Audit for Union Pacific Railroad and has 10 years of software implementation and accounting experience in the banking industry. In 2021, she was featured in the Forbes Next 1000, a first-of-its-kind spotlight of American entrepreneurial heroes. Renee is adventurous, loves to travel, and values growth and honesty. In her spare time, you'll find Renee doing something active outdoors with friends and family, especially her kids and dog.
Featured Member
Buerer Computer Consulting
Buerer Computer Consulting started in 1983. Throughout our many years we’ve helped thousands of clients, servicing computers, building databases, and websites; we have seen almost everything! We have also expanded our services to fit almost every need you have; just ask and we probably do it. We offer on-site service calls or remote tech support from our remote tech support team, saving you time and money by allowing you to keep up with all of your daily work while we fix your technology issues. Contact us today!
Featured Sponsor
First State Bank Nebraska
First State values community and has served customers for over 100 years. First State has more than a dozen locations in eastern Nebraska. With team members who live and work within the community, you are more than a customer, you are neighbors and friends. With personalized services, advanced technology and resources, you can be confident in trusting First State with your financial future.
