This webinar outlines the steps needed to recover and thrive in our “new world” by re-inventing your marketing and moving as much of your business online as possible. This webinar provides an introduction to marketing tools (digital and traditional), marketing plans and management systems to make it all work. You will learn:

• Marketing Tools: what’s needed and where to get them
• Marketing Plan: how to approach this and why its important
• Management Systems: Why measurement and reporting are critical

Don Osborn’s consulting career started in Vancouver, BC in the 1990s developing corporate business plans for both public and private companies. Along with teaching business courses at local post-secondary institutions (Art Institute of Vancouver, Art institute of Burnaby) he began working in marketing and start-up development.

After a move back to Nebraska, Osborn worked in marketing, opening a small Marketing Agency, focused on digital and traditional marketing for small B2B businesses.

He has years of hands-on experience building websites, SEO campaigns, print & radio campaigns, direct mail campaigns, social media campaigns, company branding and much more.