Creating an Effective Social Media Strategy | GROW Nebraska’s® FREE Online Training

Creating an Effective Social Media Strategy | GROW Nebraska’s® FREE Online Training

GROW Nebraska’s® FREE Online Training

Creating An Effective Social Media Strategy

Description:

Is your business active on social media? Are you trying to find the balance between content creation and customer support? Not sure where to start? We’ve all been there. We’ll dive into the importance of using social media platforms as an avenue for marketing, targeting new customers, retaining current customers, sales, and customer support. 

Key takeaways include:

-Managing your social media presence

-Tracking social analytics

-Finding your balance in social media content

-Adjusting your social media presence for your growing business

Meet The Presenter | Alyssa Wintz of ALLO Communications

I graduated from the University of Nebraska with a degree in Advertising and Public Relations in 2017. Shortly after, I began my career on the Social Media team at ALLO. I’ve spent my career obsessing over creativity, organization, time management, and relationship building. If it involves teamwork, collaboration, and brainstorming- I’m there. For the past 5 years, I’ve specialized in Tier 1 social media customer support, content creation, social media analytics, PR/events, and had a hand in customer email communication. 18 months ago, I became the Digital Experience Supervisor at ALLO, leading a team of nine exceptional customer advocates and creators.

 

Social Media 101 | GROW Nebraska’s® FREE Online Training

Social Media 101 | GROW Nebraska’s® FREE Online Training

GROW Nebraska’s® FREE Online Training

Social Media 101

Description:

This session includes practical tips and tools for extending your cause and mission via social media. We cover the basics of using social media for your business and give you handy tips for the “big 3:” Facebook, Twitter and LinkedIn. You may be surprised to learn that Facebook is less important than you’ve been told and LinkedIn may be more important.

Key Takeaways Include:

-How to use Facebook to create awareness for your business.

-How businesses are using Twitter to connect with constituents.

-Why businesses must be LinkedIn to be fully connected 

-Powerful no-cost or low-cost tools to manage your social media presence.

Meet The Presenter | Kiersten Hill, Firespring’s Director of Nonprofit Solutions

Kiersten Hill has almost 2 decades of experience in nonprofit management and fundraising. She has raised over $20 Million for Nebraska nonprofit organizations and worked to better train and equip nonprofit leaders and Boards of Directors.

She is a rising thought leader on LinkedIn and frequently speaks to nonprofit groups and other organizations about marketing, fundraising, board development and organizational change. This year alone, Kiersten has presented in-person and virtually for more than 50 webinars and 8 nonprofit conferences. Kiersten’s energetic and authentic presentation style keeps nonprofits coming back for more. Kiersten, her husband Chad and their teenage son Cooper live in Seward, Nebraska, with two large dogs and one tiny cat. She has passions for leadership, networking, fundraising and nonprofit organizations. https://www.linkedin.com/in/hillkiersten/

 

How To Make Your Digital Marketing Matter | GROW Nebraska’s® FREE Online Training

How To Make Your Digital Marketing Matter | GROW Nebraska’s® FREE Online Training

GROW Nebraska’s® FREE Online Training

How To Make Your Digital Marketing Matter

Description:

Would you like to know where you’re at within your current marketing journey? This training will cover cohesive digital branding, what makes a great website, how to analyze your current marketing strategy, and more.

Key takeaways include:

    – What makes a great website – 4 simple questions to analyze your website
    – Analyze your current marketing strategy – is your brand cohesive across all digital platforms
    – Local SEO made simple

Sign up to attend live and/or get the recording afterward!

Meet The Presenter | Renee Sobotka
Renee Sobotka is the Founder & CEO of True North Technologies, an innovative, Lincoln-based digital marketing firm. They offer website and app development, search engine optimization (SEO), social media management, digital advertising, text marketing, and branding services. Renee is originally from West Point, Nebraska, and earned a finance degree from the University of Nebraska. She went on to become a Supervisor of Internal Audit for Union Pacific Railroad and has 10 years of software implementation and accounting experience in the banking industry. Renee serves on three local boards: American Marketing Association – Lincoln Chapter, Lincoln Independent Business Association, and East Lincoln Business Association. In 2021, Forbes featured her in their Next 1000, a first-of-its-kind spotlight of American entrepreneurial heroes. Renee is adventurous, loves to travel, and values growth and honesty. In her spare time, you’ll find Renee doing something active outdoors with friends and family, especially her kids and/or dogs.

“Delegate to Accelerate: How To Do Less and Achieve More…With Purpose | GROW Nebraska’s® FREE Online Training

“Delegate to Accelerate: How To Do Less and Achieve More…With Purpose | GROW Nebraska’s® FREE Online Training

GROW Nebraska’s® FREE Online Training

“Delegate to Accelerate: How To Do Less and Achieve More…With Purpose

Description:

If you’re someone who is serious about reaching their business goals, achieving more income, and creating more impact, this is for you! Business isn’t about doing more stuff, it’s about focusing on what matters most!

Key takeaways include:

    – Purpose | your entrepreneurial identity will drive who you are being inside your business
    – Process | create reliable, repeatable outcomes
    – People | find the right people, for the right roles, at the right time

Sign up to attend live and/or get the recording afterward!

Meet The Presenter | Joe Sova
Joe Sova is a dynamic speaker, podcast host and award winning entrepreneur. With almost 20 years experience, Joe has helped hundreds of entrepreneurs create better systems, hire #1 employees, and build their dream team! Years ago while employed at a Fortune 500, Joe realized corporate life was not aligned with his core values. So in 2011, he took the entrepreneurial leap, founded his own company, and never looked back! Starting with zero income and zero employees, Joe went through the daily roller coaster of entrepreneurship while juggling family life. After you hear him speak, you’ll discover the fastest way out of the “daily grind” of entrepreneurship and the best way to level-up your business! Today Joe’s company continues to grow while employing a full time staff and helping hundreds of clients. When not talking business, Joe enjoys reading, exercising, bad 1980’s action movies, and quality time with his family!

GROW Nebraska’s® FREE Online Training | The Secret Sauce to Social Media Content and Planning

GROW Nebraska’s® FREE Online Training | The Secret Sauce to Social Media Content and Planning

GROW Nebraska’s® FREE Online Training

The Secret Sauce To Social Media Content And Planning

Description:

As a business, you’re already on social media. However, it’s unlikely that your current presence is working as hard for you as it could be. Learn to create a social media plan you can finally stick to! During this session, attendees will learn to create, implement, and stick to a social media plan that will supercharge your social presence and help you gain traction with your customers. Learn to manage your time and tools effectively to make your social media work for you.

Key takeaways include:

– Find the keys to effective social media

– Manage your social media with technology that can help

– Create an effective social media campaign

Sign up to attend live and/or get the recording afterward!

Adam is the founder and CEO of redthread. A 29-person creative advertising agency located in the heart of the midwest in the Haymarket of Lincoln, Nebraska. Working with local and national brands from U-Stop to Google to #TeamTrees, redthread has built marketing campaigns and helped grow businesses of all shapes and sizes. Adam started his entrepreneurial career at 15-years-old buying and selling sneakers on the streets of Chicago. After that business failed, Adam went off to college at the University of Nebraska–Lincoln where he majored in advertising. As he was graduating, Adam launched a freelance side-hustle which eventually became redthread. Bootstrapping the business over the last 8-years, redthread has been recognized as the 2021 Inc. 5000 #100 Fastest Growing Company in the Midwest and the #1853 fastest growing company in America. Adam has personally been recognized as 2019 Lincoln’s YPG 4 Under 40 Award and the Walter Scott Entrepreneurship Award. In his free time, Adam loves to study pop-culture, relive his athletic glory days through slow-pitch softball and take long walks along the Mopac Trail with his dog and girlfriend.