Customer reviews are more than just feedback, they’re SEO gold. In this webinar, Adam will share the dos and don’ts when it comes to online reviews for your business, why reviews are so important for Search Engine Optimization, and strategies to gather and utilize them in your marketing strategy.
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Adam is a Senior Search Engine Optimization Strategist with a degree from West Virginia University and a wealth of experience in Search Engine Optimization. After living and working in China for 5 years, Adam returned to his hometown of Chicago, and mentored under one of the top SEO industry veterans. He now focuses on creating high-level digital strategy for businesses around the world.
From international e-commerce websites, to small local businesses, Adam has consulted with businesses of all types and sizes to shoot their websites to the top of search engine rankings through technical SEO, content strategy, and local SEO tactics. He’s often found preaching that marketers need to get out from behind their computers and actually listen and speak to their users in order to formulate a winning digital strategy.
Adam is a frequent speaker at the Milwaukee Digital Marketing Club and other industry conferences, is a guest on many marketing podcasts, and is often cited for breaking search engine result page changes and ranking algorithm updates for search engines like Google, Bing and Baidu.