Big changes are coming to the retail world by 2027 — and small businesses need to be ready. In this session, we’ll break down the upcoming updates to UPC codes and scanning requirements, explaining what’s changing, why it’s happening, and how you can stay ahead. You’ll learn the timeline for these updates, what new requirements will be expected of retailers, and the simple actions you can take now to avoid disruptions later. We’ll also cover the benefits these changes will bring to your business, from improved efficiency to enhanced customer experiences. Whether you sell online, in-store, or both, this session will give you the clarity and confidence you need to prepare for Sunset 2027.
Key Takeaways:
-Understand the timeline and deadlines for Sunset 2027 updates.
-Learn about the new requirements and how they impact your operations.
-Discover why the retail industry is moving toward these changes.
-Find out what steps your business needs to take to comply.
-See the long-term benefits for your business once you make the transition.
Can’t attend? Register anyway and we’ll send you the recording!
Labeling Solutions Strategist | Process Improvement Expert | Creator of the NAVIGATOR Framework
With over 35 years of experience in labeling applications—particularly within manufacturing, distribution, and e-commerce—Roy Noren is a trusted advisor helping organizations tackle their most critical labeling projects and programs. His expertise lies in applying best practices in label design, material selection, and technology integration to drive measurable results.
Roy developed the NAVIGATOR Framework, a proven system designed to assess Total Cost of Ownership (TCO) and identify process improvements. Using this framework, he helps clients see beyond surface-level pricing and uncover the hidden operational costs—the “iceberg effect”—that can significantly impact efficiency and profitability. His work brings clarity where perception often distorts reality.
Roy’s leadership is grounded in his Gallup StrengthsFinder results: Arranger, Relator, Responsibility, Competition, and Individualization—strengths that guide his collaborative, results-driven approach.