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June 27th | Webinar Livestream | Understanding Your Customer: Market Research for Small Businesses

June 27 @ 12:00 pm - 1:00 pm

Gain valuable insights into your customers without breaking the bank. Join Josefina Loza in exploring accessible market research techniques for small businesses and startups. Learn how to collect and analyze customer data, understand market trends, and apply this knowledge to make informed decisions that drive business success.

Key Takeaways:
● Conduct cost-effective market research to understand your customer base.
● Analyze customer data to uncover trends and preferences.
● Utilize market insights to tailor your business strategies and offerings.
● Make informed decisions to stay competitive and meet customer needs.

Can’t attend? Register anyway and we’ll send you the recording!


June 27
12:00 pm - 1:00 pm
Event Category:


Live Stream

Meet the Presenter | Josefina Loza

Josefina Loza is the visionary founder and CEO of Lozafina, a Latina-owned branding, marketing, and public relations firm located in Omaha, Nebraska. With a rich background as a journalist and over two decades of experience, Josefina has carved a niche in the communication industry, emphasizing storytelling, brand messaging, and effective audience engagement. Her work spans across prestigious platforms like the Omaha World-Herald, Associated Press, and Huffington Post, showcasing her versatile and impactful approach to media and public relations. Honored by the Midlands Business Journal’s 40 Under 40 and recognized as one of Omaha’s most influential Latinas in Media, Josefina’s leadership extends to her active roles in various nonprofit organizations, aiming to foster economic equity and business development within diverse communities.

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