April 5th | Webinar Livestream | Make Your Website Grow Your Business

April 5th | Webinar Livestream | Make Your Website Grow Your Business

GROW Nebraska’s® FREE Online Training

April 5th |Livestream | Make Your Website Grow Your Business

Description:

Join us for this interactive and engaging webinar, and gain the skills and knowledge you need to create a search-friendly website that drives user action and supports your business goals! Regardless of whether you’re launching a new website or updating an existing one, this workshop will help you enhance your online presence and attract more visitors to your site.

Top 5 Key Takeaways You Can Expect From This Webinar:
1. Learn how to optimize your website’s structure, content, and meta tags to improve search engine rankings and attract more traffic to your website.
2. Discover effective techniques for keyword research and targeting to help you attract the right audience and drive more conversions.
3. Understand the importance of mobile optimization and learn how to design a website that is responsive and accessible on all devices.
4. Get insights on how to analyze your website’s performance and identify opportunities for improvement, including metrics such as bounce rates, page views, and user engagement.
5. Learn how to integrate various marketing channels with your website, such as social media, email marketing, and paid search, to create a comprehensive digital marketing strategy that delivers results.

Sign up to attend live and/or get the recording afterward!

DATE: April 5th

TIME: 12PM-1PM CST

LOCATION: Livestream

COST: Free

Meet The Presenter | Maria Elena Duron

Maria Elena Duron is a digital marketing professional with more than 18 years experience in all aspects of digital initiatives for start-ups and all sized businesses. She has over a dozen years active experience in international eCommerce. Her expertise was awarded by the Texas Governor’s office with the Excellence in Small Business Award and Person of Vision award for the State of Texas. She is recognized by the Grow with Google Program and commissioned to speak professionally for Google.

  • 18+ years of practical experience in online and offline connections and developing brand communities including founding one of the Top 10 Twitter chats in the world
  • Serves as a skilled catalyst for positive conversation around your brand.
  • Delivers great brand recognition to clients and their positioning as industry experts
  • Through a partnership, provides Appreciation at Work and Appreciation in Business workshops to passionate professionals and executives.

Maria is a guest lecturer at the University of Texas SBDC, editor-in-chief of the award winning Personal Branding Blog, and a contributing columnist for publications like Business Insider, American Business Journal, Fox Business, US News & World Report, Entrepreneur, The Huffington Post, and The Young Entrepreneurs Council. Maria was awarded the Texas Governor’s Excellence in Small Business Award and is the founder of #brandchat, a recognized online chat focused on marketing and branding. She earned her B.B.A. in marketing from Texas Tech University and graduate work at Cornell University, University of California in Davis, and University of Phoenix.

Featured Member
Columbus Area Chamber of Commerce
Featured Sponsor
Nebraska Enterprise Fund

March 23rd | Livestream | The Work Edit: Say Hello to Your Most Productive Day

March 23rd | Livestream | The Work Edit: Say Hello to Your Most Productive Day

GROW Nebraska’s® FREE Online Training

March 23rd |Livestream | The Work Edit: Say Hello to Your Most Productive Day

Description:

In this session, attendees will learn how to “Work Edit” their life. Similar to the hit Netflix series, The Home Edit, founder of Pen & Post, Alyssa Wyant will take attendees through a full Work Edit to organize and elevate your busy work day to allow small business owners to have the most productive days possible.

Key takeaways include:
– Make your unmanageable email, manageable
– Understand the effectiveness of hour clumping
– Learn how to utilize project management systems

Sign up to attend live and/or get the recording afterward!

DATE: March 23rd

TIME: 12PM-1PM CST

LOCATION: Livestream

COST: Free

Meet The Presenter | Alyssa Wyant | Founder of Pen & Post

Born and raised in Nebraska, Wyant focuses on elevating Nebraska businesses through copywriting, marketing, social media, and business strategy. She has over a decade of industry experience and consulting work and has spoken at a variety of conferences and meetings.

Featured Member
Columbus Area Chamber of Commerce
Featured Sponsor
Nebraska Enterprise Fund

How to Make Choices for Growth | Livestream

How to Make Choices for Growth | Livestream

GROW Nebraska’s® FREE Online Training

How To Make Choices For Growth

Description:

Most entrepreneurs have too many ideas and not enough money. Evaluating how to spend your money and make choices for the activities that will have the most impact can be a hard thing to know how to do, initially. Many businesses struggle to get their name out and also struggle how to communicate their differentiation.

Key takeaways include:

-Common challenges facing small business and women-owned businesses – data from all over the world
-Big business tactics that make sense for small business
-Best strategies for creating awareness of your brand or product – examples for different types of businesses

Meet the Presenter | Rebecca Pearson:
I have been working in sales and marketing for more than 40 years, starting at 16 years old in retail clothing at Lord & Taylor, to office supplies, computer programming, residential property management, market research, global and domestic brand and marketing management, customer service and financial management. I have a wide range of experience in the evolution of digital capabilities having worked with large retailers such as Walmart and Amazon as well as distributors. I also was the President of a non-profit organization, before working in Nebraska, that matched and developed women-owned businesses to Fortune 500 companies supply chain needs before working in Nebraska. My husband and I are growing the sports radio station we own in Lincoln, which is a part of communications business that supports small advertisers and business in Nebraska and most importantly champions diversity of thought and provides opportunities for student athletes and young people to develop.

Canva 202 | Livestream

Canva 202 | Livestream

GROW Nebraska’s® FREE Online Training

Canva 202

Description:

Not sure where to start with graphic design for your business? In this presentation you will learn a more intermediate side to Canva. This training will allow you to add more tools to your tool box to take your graphics to the next level for social media, emails, and your website.

Key takeaways include:

-How to remove image background
-How to make your graphic look clean
-How to create graphics with movement
-The Intermediate side to Canva

Meet the Presenter | Zoe Terry
Zoe Terry who is only 20 years old originates from Shelton, Nebraska. Zoe has been a GROW Nebraska Team Member since July of 2021 and has grown her graphic design expertise through the months. You can find her shipping orders, working in the retail store, hosting trainings, and creating graphics for social media. Zoe plans to attend graphic design school down the road to take her skills to the next level!

10 Steps For Better Marketing Emails | Google Livestream

10 Steps For Better Marketing Emails | Google Livestream

GROW Nebraska’s® FREE Online Training

10 Steps For Better Marketing Emails

Description:

Email marketing remains one of the best lead-generation and nurturing strategies, with solid ROI and better access to reporting than almost anything else. However, a lot has changed in the past few years with deliverability, tracking and access to automation. We’ll cover some of the best practices of inbound marketing and email automation to get your emails opened and to elicit real action from your prospects.

After this session, you’ll be able to:

-Attract new prospects by building compelling email content
-Build an email campaign designed to convert
-Automate your follow-up to engage interested prospects without spamming

Dave Meyer is a speaker for the Grow with Google partner program. He has more than 20 years of experience in marketing and communications and has presented digital marketing topics to thousands of people across the U.S. and Canada. Dave’s presentations include more than 300 webinars on topics like SEO, advertising, content marketing, and sales strategy. Dave was named 2016 Entrepreneur of the Year by the TwinWest Chamber of Commerce in Minneapolis, and has been recognized by organizations including the International Association of Business Communicators (IABC), the Association of Builders and Contractors (ABC) and many others as a thought leader in marketing and communications. Dave has a BA in Journalism and an MBA in Venture Management (Entrepreneurship) from the University of St. Thomas in St. Paul, Minn.. Dave’s company, BizzyWeb, helps hundreds of clients Generate Buzz Without Getting Stung!