• ALLO’s growth and leveraging social media to find new teammates

    Live Stream

    Get an overall social strategy that emphasizes audience targeting, platform selection, A/B testing, creativity, content calendar creation, and simplicity. It focuses on tailoring content to various demographics, utilizing suitable platforms, testing content performance, repurposing successful posts, and utilizing free or low-cost creative tools. It also underscores the importance of consistency and authenticity in content creation, […]

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  • Use YouTube to Grow Your Business

    Live Stream

    Learn how to use YouTube and the power of video to promote your business or brand. In this workshop we’ll cover: - How to create a YouTube channel - Adding videos and organize your channel - How to promote your business with video ads  

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  • Creating a Marketing Plan That Works: A Step-by-Step Guide for Startups

    Live Stream

    Step into the world of strategic marketing with Josefina Loza as she guides startups through the process of developing a comprehensive marketing plan. Learn to set clear objectives, identify your target audience, select the most effective marketing channels, and measure your success to ensure your startup's growth. Key Takeaways: ● Define clear marketing objectives aligned […]

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  • Strengthening Cybersecurity Defenses

    Live Stream

    We will begin with a quick overview of the incidents that have occurred in the past year in Kansas/Nebraska area and move on to tools and practices that can help and finish with ways to help prevent your organization from becoming the next victim. Key takeaways include: - A deeper understanding of the need for […]

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  • Get Found, Got Growth: Get Found on Search and Thrive Online

    Live Stream

    Get Found, Got Growth is a training program designed to help businesses improve their online presence and increase their visibility on search engines. Led by expert trainer Maria Elena Duron, the program offers practical strategies to optimize your online presence and attract more customers. By attending this program, businesses can learn how to: - Improve […]

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  • Mastering eCommerce Shipping in 2024

    Live Stream

    Join us for an insightful webinar designed for all those involved in shipping packages within the eCommerce landscape. As the digital marketplace continues to evolve, staying ahead in the shipping game is crucial for businesses of all sizes. In this webinar, we'll delve into the latest trends, technologies, and best practices that will shape eCommerce […]

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  • Understanding Your Customer: Market Research for Small Businesses

    Live Stream

    Gain valuable insights into your customers without breaking the bank. Join Josefina Loza in exploring accessible market research techniques for small businesses and startups. Learn how to collect and analyze customer data, understand market trends, and apply this knowledge to make informed decisions that drive business success. Key Takeaways: ● Conduct cost-effective market research to […]

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  • Unlocking Visibility: Know Your Customer, Grow Your Brand

    Live Stream

    Unlocking Visibility: Know Your Customer, Grow Your Brand is a training that focuses on helping businesses differentiate themselves from their competitors by becoming an expert on their customers. By adopting a customer-centric approach, businesses can gain valuable visibility in their industry and become a trusted authority. The training covers topics such as market research, customer […]

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  • Defining a Niche Market and Why It Saves You Marketing Dollars

    Live Stream

    How To boil down a broad market segment into one that is easily identifiable so connections are made and sales are made. Three takeaways: What does it mean when people say "riches are in the niches” Make more money targeting smaller niches Why defining your Niche makes sales easier  

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  • The Power of Storytelling: Emphasizing the human connection between your brand and your customers

    Live Stream

    One of the most effective — and enjoyable — communication styles is storytelling. Audiences love a good story; they love it even more when they can picture themselves in it. Despite this, many brands focus their marketing communication efforts around themselves: products, services, awards, and all that. Those are all important things to communicate, but brands […]

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